Master P Says His Next Goal For Rap Snacks Is To Go Public — ‘That’s How We Bridge The Wealth Gap’

Master P has shared the latest business goal for Rap Snacks. “The Official Snack Brand of Hip Hop” was created in 1994 by James Lindsay, as previously reported by AFROTECH . Master P is a limited partner and still maintains his stake in the brand, he confirmed in a conversation with Forbes. Master P’s conversation with the outlet repeatedly highlighted the importance of ownership. He noted that a Black man named George Crum invented potato chips. Crum was a cook and restaurateur who was born in Saratoga Lake, NY, and created the potato chip after a moment of frustration with a customer led him to cut French-fried potatoes into thin slices before frying them, according to Lemelson-MIT . While history points to Crum as the inventor of the potato chip, the snack’s legacy of Black ownership isn’t as readily visible on store shelves. Rap Snacks wants to change that. It is available for purchase in 40 cities and national grocery chains, including Walmart, Kroger, Sam’s Club, Target, and more, per AFROTECH . “It was a Black man that created the potato chips in New York, right? And he never owned it. So look at all these brands that you have, but for James to have the Rap Snacks and for us to be partners and the adversity that we went through, when you look at an African-American-owned business, it’s all about shelving space, and it’s all about sustainability. And look, after 30 years, still here.” Master P also revealed that the next phase t…